Department of Health & Human Services, to look into this beverage category. These issues prompted the National Center for Complementary and Integrative Health (NCCIH), a division of the U.S. There were reports of deaths related to excessive energy drink consumption and parents questioned whether these high caffeine content beverages should be legal for children to drink. College students were binging on energy drink cocktails, hoping to get drunk without the accompanying drowsiness. When the sale of energy drinks exploded in the 2000s, there was cause for concern. ABA Guidance: Establishing Best Practices to Avoid Legislation These are the same guidelines you have to follow with sodas, sports drinks and other non-alcoholic drinks. If your company already produces soft drinks, this list should be familiar to you. Declaration of allergens, as applicable.Since it’s technically in the food and beverage category, an energy drink label must follow guidelines that are part of the Nutritional Labeling and Education Act (NLEA). What Information Does the FDA Require on Energy Drink Beverage Labels? It’s likely we may see the agency revisit caffeine labeling standards in the next few years. The FDA is monitoring their own CAERS reporting system for adverse events, as well as caffeine-related cases involving the Poison Control Center and outside research. These products aren’t as closely regulated as conventional food products, but caffeine labeling is required.Įither way, labeling requirements may change in the future. Some manufacturers have also chosen to sell their energy drinks as supplements. That means there’s no labeling requirement to state the amount of caffeine on the container or add advisory statements to meet federal guidelines. Today, the FDA advises consumers to limit intake to 400 milligrams of caffeine per day.Ĭaffeinated drink label requirements are still the same after all these decades, so an energy drink product follows the same label requirements as any other soft drink. By 2000, it was determined that no changes were needed. Food and Drug Administration ( FDA ) investigating its effects through the 1980s and 90s. However, concerns over caffeine consumption grew as new research came in, resulting in the U.S. This standard was established in the late 1950s. How is Caffeine Regulated in Beverages?Īccording to federal regulation 21 CFR 182.1180, caffeine up to a level of 0.02 percent (200 ppm or 0.2 ml per l) is Generally Recognized As Safe ( GRAS ) for use in cola-type beverages. Our FREE guide on Labeling Requirements will help you get it right. → Energy drink labels have their own specific requirements. How do you negotiate these differences to create energy drink labels that meet regulatory requirements and keep customers informed? The clash between these two sides places the energy drink industry in a tenuous position, trying to offer their customers the drinks they want while keeping up with the demands of government regulators and health organizations. For others, these drinks are viewed as a health hazard, causing anxiety and health problems while encouraging excessive consumption. Many people view energy drinks as a great alternative to coffee– functional beverages that help them wake up in the morning and maintain energy levels while offering unique flavors.
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